The following document is thanks to Freakonomics... If there's one thing I detest it's having to create the same kinda stuff over and over again.. I can relate to God .. i mean he did the original patented creation himself and left man with the pleasurable unoriginal procreation mass manufacturing part..
Well back to my original idea of righting the write stuff.. [sic] well this book got me thinking .. it rekindled my thought process and shed new light on already existing preconcieved notions about life in general... it was actually the very first time i read a piece of non-fiction and said to myself ... this guy better come out with his sequel pretty quick...
as for the piece of literature i intend to write... compared to the original book this is going to be a joke of an effort .. but hey it's just me flexing my grey cells ...
ahem.. ahem... testing grey matter ...well let's wind the clocks back to the year 1991... the year the narishimha rao congress I regime came ot power in india... manmohan singh opened the floodgates to international inverstors and the trade markets openned up... we in india saw a huge influx of trade and commerce... the harshad mehta stock market incident ... the Rajan Pillai East-West Airlines scandal; i mean the lil factoids you can gather from the era are gigantormous...But let's just stray away from all that and have a look at something totally irrelevent ...
The year is 1995 and both Aishwarya Rai and Sushmitha Sen won the respective beauty contests that they participated in ... .My pondering in this case is ...what did these women have that their predecessors didnt have.. was it that in the couple of years [91-95] they were able to acquire int'l beauty consultants and we adopted a new strategy in training these girls .... or were their vested interest in choosing these women to be winners in the contest...
Let's speak in numbers ... a country of nearly a billion people ... half of them, are women let's say... and half of em are in the 18-35 age bracket... and half of em are urbanites ... and half of em are in the economic bracket to take full advantage of this economic boom that we have spoken of...
In this case study, when there is a new born market of customers and in india's case such a large majority of people with purchasing power .. in the cummulative numbers have made up for what japan and the US do in pure GDP.. so we have this market place with people ready to buy and markets openning up every day.. so what do the marketters need to do mass promote their goods ...and what better way than to do so other than with the media ..
back to the beauty market ... 1995 ... india has posted it's flag in the international beauty market ... guys are oggling ... girls are getting self concsious ... u have awakenned a slumberring marketting .. and guess what those baby boomers did for us .. they left us with a massive number of urbanite hip youngsters who are soaking up this phenomenon right before your eyes...
within the next 5 years we will have seen lara dutta, priyanka chopra and a lot more of those chicks walking down those ramps and and fluttering feathers as they walk by....
"Femina Miss India" has a category for Miss Perfect Left Butt Cheek and Miss Most Moist G spot...
the market has soaked up this phenomenon and if there's one thing that Newton got right when that freaking apple smashed his skull in was "momentum" ... and with the beauty product growing every minute ... somebody did something right...
well.. the chain of thought has been broken thanks to a lunch break never the less that isnt a problem with our predicament ... well we have figured out that there were ulterior motives behind all those beauty queens being pumped out of india.. i mean think about it ... up until the 90s the world didnt give two shits about the kind of beaty that Indian women had.. and now all of a sudden...OHHH... AHH... they are exotic beauties .. my ass... the capitalist the wolrd over just saw
they could naw their way into ur pockets ...
now let's stray away from that chain of thought and look at the socio-political aspect of it .. let's just say that these girls of the 90s were concieved in the 70s... so that makes the parents those bell bottom flower power folks who were smoking pot and listening to some really cool music .... so what abt those ppl... did they send these girls to the right school ... give em some kinda sensibility that wasnt around earlier... did they take them to the right movies... the right fairs... the right family events ...
Let's have a look at their biology ... were they the product of the green revolutions bio-engineered milk and wheat..or were they picky eaters as kids ... did they opt out of certain kinds of foods .. what kind of foods didd they totally avoid.. what was their exercise routine like as kids ... were they bullied by the boys in school .. or were they used to being oggled at all thru school...
Now how about have a look at really miscellanous aspects: Were they the first borns, where they born in the same kinda of astrological/astronomical star alignments ... did they have pets ? Did they mastrubate regularly? how about sexual escapades... were the involved in lesbian trysts ???
Enough said, There's a lot more I'd like to look into... Cricket Players, the Hawala Scam, The amount of Gulfees, The Mallu brain drain phenomenon...
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4 comments:
well said....
do the gulfies.... trust me... the amount of shit you can dig up is incredible....
ilike....
i like...
Hmmm...how do u manage to find the links?...brilliant, i tell u!
There have been allegations abt the show being rigged! when rai gets the crown...there r millions of gals who rush into buy the magic potions,off the shelves.
Combine bollywood power n Channel boom ....phew....its huge!
truly well said....
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